OWN - REBRAND
OWN is evolving to connect with a younger audience, redefining ethical beauty with a fresh, modern approach. Rooted in the concept “Own your confidence”, the rebrand champions self-expression, empowerment, and individuality—offering natural, sustainable skincare that inspires self-assurance. With a focus on confidence, modernity, and freshness, OWN introduces a user-focused shopping experience designed in soft pastel tones, featuring intuitive navigation and AI-driven personalisation. The interface blends minimalism with warmth, prioritising clarity, accessibility, and a natural aesthetic to guide users effortlessly from quiz to checkout.
OWN is evolving to connect with a younger audience, redefining ethical beauty with a fresh, modern approach. Rooted in the concept “Own your confidence”, the rebrand champions self-expression, empowerment, and individuality—offering natural, sustainable skincare that inspires self-assurance. With a focus on confidence, modernity, and freshness, OWN introduces a user-focused shopping experience designed in soft pastel tones, featuring intuitive navigation and AI-driven personalisation. The interface blends minimalism with warmth, prioritising clarity, accessibility, and a natural aesthetic to guide users effortlessly from quiz to checkout.
